| ** Google Desktop Live **Google's free | | | | to them at their convenience.The fact that |
| desktop search utility made it out of the | | | | consumers can now get their hands on the |
| "beta" stage and users can now download a | | | | equipment to download and listen to these |
| finished 1.0 version from for free.With | | | | broadcasts so cheaply means a whole world of |
| improvements over the "beta" version released | | | | amateur dj's and talk show hosts is about to |
| in 2004, the finished version not only allows | | | | hit the cyber-airwaves.Though you've heard |
| you to search your own computer for Microsoft | | | | rumblings about it, and people are grasping |
| Office documents, emails, and instant | | | | around in the dark trying to get a grip on |
| messaging history, but now supports music, | | | | how to implement it, now you can actually |
| video, images, PDF files, and the Firefox and | | | | plan to see and hear about the widespread use |
| Netscape Web browsers.In their never-ending | | | | of "pod casting" in the very near future |
| quest to make their name synonymous with | | | | since a potential audience of listeners with |
| "search," Google's Desktop Search utility | | | | the right equipment is now set to grow.** |
| makes a bold step towards dominating the | | | | Associated Press Offers RSS Feeds **The |
| desktop search market.Available for Windows | | | | Associated Press now offers RSS feeds of |
| XP and Windows 2000, Google's desktop search | | | | their top news stories. RSS (Real Simple |
| remains miles ahead of MSN and Yahoo!, who | | | | Syndication) makes it possible for content |
| released their own beta version desktop | | | | providers to offer instant updates to their |
| search utilities several months after | | | | readers without sending email.Anyone with an |
| Google.Google also chose to create an | | | | RSS reader such as FeedDemon ( can receive |
| environment friendly to third-party software | | | | and read RSS feeds.Traditionally, the |
| developers by encouraging them to develop | | | | Associated Press marketed their services |
| "plug ins" that expand the capabilities of | | | | exclusively to newspapers and online sources |
| their Desktop Search application.By allowing | | | | such as Yahoo! News.Now, by offering their |
| others to add their "two-cents" to the | | | | RSS feeds directly to consumers at the |
| program, Google will further cement their | | | | Associated Press is obviously seeking to |
| position as the leader in this emerging field | | | | bypass online news sources and go directly to |
| of "desktop" search.** MP3 Player Wars | | | | the consumer.The fact that the world's oldest |
| Boiling Over **In response to Apple's iPod | | | | and largest news source has chosen to start |
| Shuffle, a low priced flash memory MP3 audio | | | | offering content this way demonstrates quite |
| player, Sony announced plans to offer a | | | | clearly that RSS is fast coming of age as an |
| comparably low priced MP3 player in the $100 | | | | acceptable mass-communication medium and that |
| to $150 range.This in response to complaints | | | | widespread consumer adoption is |
| from consumers that Sony's past MP3 player | | | | imminent.Soon, there'll be an RSS reader on |
| offerings rated too expensive next to the | | | | every computer desktop and the use of RSS |
| feature-rich iPpod.Consumers can expect | | | | will become as widespread as email.© Jim |
| several developments in response to Sony's | | | | Edwards - All Rights reserved |
| entry into the "Under $150" MP3 player | | | | |
| market.First, increased use of the portable | | | | -=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-Jim |
| players will cause related businesses selling | | | | Edwards is a syndicated newspaper columnist |
| the actual MP3's and accessories to | | | | and the co-author of an amazing new ebook |
| experience continued growth, both online and | | | | that will teach you how to use fr^e articles |
| offline.Second, a new trend known as "pod | | | | to quickly drive thousands of targeted |
| casting" is getting set to explode."Pod | | | | visitors to your website or affiliate |
| casting" involves content providers (radio | | | | links...Simple "Traffic Machine" brings |
| dj's, entrepreneurs, columnists, musicians) | | | | Thousands of NEW visitors to your website for |
| creating MP3 audio content and then making it | | | | weeks, even months... without spending a dime |
| super simple for listeners to automatically | | | | on advertising! |
| download these "broadcasts" online and listen | | | | |